L o a d i n g
Sound • Technology • Lifestyle

Where Sound, Technology and Life
Come Together

From professional solutions to premium home experiences, from content creation to outdoor living — we deliver inspiring experiences with our brands.

Our Brands

Brands That Shape
the Experience

Discover our brands, spanning from professional audio technologies to premium home experiences, from outdoor living to select design products.

Sesçibaba

Turkey's pioneering platform for professional audio, lighting, stage and studio technologies. It offers every solution professionals need, with DJ equipment, studio solutions, live performance systems and content creation technologies.

Discover
432

The home of select brands bringing together outdoor living, travel culture and functional design. It offers a carefully curated collection spanning from audio and music to outdoor equipment, from travel products to sports, mobile living and camera accessories. With Peak Design, BioLite, Garmin, Bowers & Wilkins, KANTO, SOUNDBOKS and more, it brings together functional, innovative and timeless products to accompany your life in the city, on the road and in nature.

Discover
Trio Home

Delivers experiences that add value to your living spaces with premium audio systems and smart home solutions. With high-performance products from world-renowned brands such as Bowers & Wilkins, McIntosh, Marantz, Denon and Sonos, it lets you enjoy music and cinema in the comfort of your home.

Featured Brands Bowers & Wilkins · McIntosh · Marantz
Discover
Bowers & Wilkins

Reference-quality loudspeaker systems that have united excellence with sound since 1966. Combining advanced engineering, elegant design and superior sound performance, Bowers & Wilkins is a true reference point for music and cinema enthusiasts.

Discover
Strong Brands, One Shared Vision

In the World of Sound, Technology and Life, A Trusted Ecosystem

With brands spanning from professional audio technologies to premium lifestyle experiences across Turkey, we deliver reliable and sustainable solutions to our users.

01
Strong Brand
Ecosystem

With brands operating across different categories — from professional audio systems to premium home experiences, from outdoor living to lifestyle products — we build a broad network of experiences.

02
Centralized
Management Power

All of our brands are managed with a shared vision across operations, finance, marketing and strategy. This structure ensures sustainable growth and a consistent brand experience.

03
Omnichannel
Experience

Through e-commerce, physical stores, project sales and solution partnerships, we reach our customers wherever they need us and deliver a seamless experience.

04
Trust and
Expertise

With years of industry experience and business partnerships, we act as a reliable solution partner in every field — from distribution to retail, from integration to customer experience.

About Us

An omnichannel commerce ecosystem connecting global brands with the Turkish market

Asimetrik E-Commerce is a commerce ecosystem with a multi-channel sales and distribution infrastructure that connects global brands with the Turkish market.

Our field of activity goes far beyond online sales. We bring the brands we distribute to millions of users through our corporate business partners, retail chains, duty-free sales points, airport stores and our own e-commerce platforms.

Today, thanks to our B2B collaborations with Turkey's leading retail chains, our Enjoy stores located in airports and our duty-free operations, we maintain a strong presence across different sales channels. In addition, we reach end users directly through our own digital platforms, managing the entire journey of our brands under one roof.

With a wide product range spanning from professional audio, video and lighting technologies to lifestyle, from outdoor equipment to premium audio systems, we bring the sales model each brand needs to life in the right channel.

Thanks to our strong logistics infrastructure, warehousing operations, experienced team and years of industry expertise, we work not merely as a product supplier but as a strategic solution partner enabling sustainable growth for brands.

As Asimetrik E-Commerce, we are involved in every aspect of our business. With our holistic approach spanning from distribution to marketing, from warehousing to logistics, from corporate sales to digital commerce, we manage brands' growth journey in Turkey end to end — bringing the right product to the right user through the right channel.

Our References

Where Our Brands Meet Their Audience

We maintain a strong presence in Turkey's leading retail chains, airport stores and duty-free sales points.

Beymen Tersane İstanbul
Beymen Tersane İstanbul
Beymen Tersane İstanbul
Beymen Tersane İstanbul
Vakkorama Store
Vakkorama Store
Vakkorama Store
Vakkorama Store
high5 Store
high5 Store
Unifree Duty Free
Unifree Duty Free
Unifree Duty Free
Unifree Duty Free
Unifree Duty Free
Unifree Duty Free
Unifree Duty Free
Unifree Duty Free
Unifree Duty Free
Asimetrik E-Commerce Assurance

The Power Behind
Trusted Shopping

With brands spanning from audio technologies to premium lifestyle products, we bring together secure shopping, fast delivery and expert support in every order.

Trust Speed Quality Support

With our strong logistics infrastructure and experienced teams, we offer customers all across Turkey an uninterrupted shopping experience.

Asimetrik Store
Secure Shopping

All your transactions are protected with a 256-bit SSL certificate.

Genuine Product Guarantee

All our products are covered by an authorized distributor warranty.

Fast and Reliable Delivery

Your orders are carefully prepared and delivered to your address as quickly as possible.

Easy Returns and Exchanges

We offer easy returns and exchanges within 14 days.

Expert Support

Our expert team is with you at every step, offering fast solutions for your needs.

Same-Day
Shipping
14-Day
Return Right
Secure
Payment
Happy Customers
100% Satisfaction
24/7
Support
Our Stores & Contact

Come Visit Us

Visit our experience stores at two locations in Istanbul to explore our products up close and meet our expert team.

02Locations
04Brand Experiences
24/7Online Support
Sesçibaba Caddebostan Store 01 Caddebostan
Caddebostan Store

DJ equipment, studio equipment, professional audio systems, broadcast and content creation technologies.

  • Address

    Dr. Abdülkadir Noyan Sokak, Ahenk Apartmanı No:16/H, 34728 Kadıköy / İstanbul

  • Opening Hours

    Monday – Sunday · 10:00 AM – 8:00 PM

  • Contact Persons

    Kaan Ercan · Ozan Oktay

432 Store Caddebostan 02 Caddebostan
432 Store – Caddebostan

Outdoor living, travel gear, everyday carry solutions, premium technology and lifestyle products.

  • Address

    Dr. Abdülkadir Noyan Sokak, Ahenk Apartmanı No:16/H, 34728 Kadıköy / İstanbul

  • Opening Hours

    Monday – Sunday · 10:00 AM – 8:00 PM

  • Contact Persons

    Kaan Ercan · Ozan Oktay

Trio Home Experience Store 03 Beşiktaş
Trio Home Experience Store

Hi-Fi systems, high-end loudspeakers, premium home cinema and living-space audio solutions.

  • Address

    Mustafa Kemal Kültür Merkezi (MKM), Akat Mah. Uğur Mumcu Cad. Giriş Katı No:8/19, 34335 Beşiktaş / İstanbul

  • Opening Hours

    Monday – Saturday · 10:00 AM – 6:00 PM

Bowers & Wilkins Experience Point 04 Beşiktaş
Experience Point · Trio Home Experience Store

Premium headphones, wireless audio systems, Hi-Fi loudspeakers and home cinema solutions.

  • Address

    Mustafa Kemal Kültür Merkezi (MKM), Akat Mah. Uğur Mumcu Cad. Giriş Katı No:8/19, 34335 Beşiktaş / İstanbul

  • Opening Hours

    Monday – Saturday · 10:00 AM – 6:00 PM

Have questions?

Get in touch with us for information about your orders, our products or our stores.